Thursday, 26 April 2007

Viral Marketing

I really do feel naive sometimes. I thought viral marketing was a nasty conniving scheme and what do I realise by chatting to an expert and having a quick gander on Wikipedia?

It's a big market.

GoViral for example. I may disagree, and in fact, a marketing company like that might actually make me feel rather sick, but I am at the same time truly fascinated.

Because ... what could this mean for education? because let's face it: everything means something for education - we just have to figure out what, and where, and how, and if we even want it.

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